By 2017, video will account for 69% of all consumer internet traffic, according to Cisco. Video-on-demand traffic alone will have almost trebled.
Sustainable growth is a desirable trait by most companies today. Although it seems easy to achieve aggressive growth in the initial years of the venture start-up.
We have been talking about One-to-One marketing for almost 15 years now. When the concept was first introduced, it grasped expansive attention and everyone started talking about customizing products or services based on individual customer.
“This is a new era of marketing communications, and I think storytelling will become an increasingly important skill for businesses.” - Robert Rose, Content Marketing Experience
The customer today conducts extensive research, weighs all the options, has a quick attention span, consumes information across channels, and then makes a buying decision.
The increased focus on the revenue metric for marketing has emerged due to fundamental changes in customer acquisition, retention and growth. Marketers in high-tech companies rely on demand generation for a majority of their leads
It's 2016 and most law firms are looking to leverage the latest digital technology to overhaul and rethink their online presence. Each year, an assortment of new trends dictate a host of sweeping changes that are either adopted or ignored by law firms worldwide.
Your website is arguably the most powerful tool in your marketing arsenal. But just like your car needs oil and gas to keep it running smoothly,
According to businesses who participated in an international business security survey, 25% of respondents experienced a DoS attack in 2007 and 16.8% experienced one in 2010.- Wikipedia
According to a 2014 MIT SMR-SAS research, “58% of the managers who participated strongly agree that HR analytics can improve organizational performance.”
Marketing in a manufacturing company comes with its unique set of challenges.
Marketers in technology companies rely on digital demand generation for a majority of their acquisitions.
Marketing for manufacturing companies means having to foster B2B and, at times, B2C relationships while supporting diffused delivery channels.
This blog describes Content Delivery [CD] instance is nothing but your LIVE website. Sitecore recommends that you use a dedicated Web server for every Sitecore CMS instance in the environment.